Social Supermarket + Avios
WE MATCHED SOCIAL SUPERMARKET, AN INNOVATIVE MARKETPLACE CONNECTING EVERYDAY CONSUMERS WITH GOODS FROM SOCIAL ENTERPRISES, WITH A MARKETING FROM AVIOS TO WORK TOGETHER ON MARKETING STRATEGY.
Social Supermarket is an innovative marketplace created to connect everyday consumers with social enterprises selling high quality products that tackle important social and environmental challenges. Their mission is to make it easy for anyone to find and purchase products with positive social purpose.
From handbags made from decommissioned fire hoses, soap made by people with visual impairments or relishes made with wonky fruit and veg, the online store offers something for everyone. Consumers can rest assured that all products have been vetted and do good!
Social Supermarket is working to become the most comprehensive marketplace for social enterprise products in the UK; the go-to place to discover products that change the world for the better.
In pursuit of this goal they were looking to develop a digital marketing plan to increase their online presence. They hoped to bounce ideas off someone with experience in this area, ultimately developing a plan suitable for implementation.
We paired them with Alicia Newman from Avios, whose background in marketing was ideal for Social Supermarket’s goals.